An immersive 5-day journey through Saudi Arabia's most transformative cities. Explore 7,000 years of Nabataean heritage in AlUla, discover the innovation ecosystem reshaping Riyadh, and envision the future of luxury tourism in Jeddah. Gain exclusive access to Vision 2030 leaders, heritage preservation pioneers, and innovation hubs shaping the Middle East's economic transformation.
Saudi Arabia is undergoing one of the world's most ambitious economic transformations. Vision 2030, launched in 2016, represents a comprehensive strategy to diversify the economy beyond oil, foster innovation, and position the kingdom as a global investment powerhouse. This learning expedition takes you through three cities that embody this transformation: from ancient heritage to modern innovation to sustainable luxury tourism.

7,000 Years of Civilization Meets Modern Tourism
Home to UNESCO World Heritage Site Hegra with 111 monumental Nabataean tombs comparable to Petra. The Royal Commission for AlUla is transforming this ancient heritage into a world-class tourism destination through the Journey Through Time Masterplan.

Building the Middle East's Leading Technology Ecosystem
Rapidly positioning itself as a globally competitive innovation hub with Saudi American Innovation Hub, Plug and Play Tech Center, and NewLab Riyadh. Tech market projected to reach $2.49 billion with NEOM project representing the ultimate vision of futuristic urban development.

Regenerative Tourism and Sustainable Development
The "Jewel of the Red Sea" transformed through the Red Sea Project—28,000 sq km development with 50 luxury resorts. Emphasizes regenerative tourism and environmental stewardship while creating 70,000 jobs.
A carefully curated journey through Saudi Arabia's transformation, following a narrative arc from ancient heritage through modern innovation to sustainable luxury tourism.
The itinerary below is a model example to illustrate the type of experiences we can arrange. Each learning expedition is fully customized based on your group's specific interests, industry focus, and strategic objectives. Company visits, themes, and activities will be tailored to maximize value for your delegation.
Morning: Arrival in AlUla, welcome briefing on 7,000 years of civilization and Vision 2030 heritage tourism strategy
Afternoon: Visit to Hegra UNESCO World Heritage Site - 111 monumental Nabataean tombs with expert presentation on ancient trade routes
Evening: Welcome dinner with Royal Commission for AlUla representatives discussing sustainable heritage tourism
Morning: Exploration of Dadan ancient city, Jabal Ikmah outdoor gallery, and AlUla Old Town historic district
Afternoon: Meeting with RCU leadership on Journey Through Time Masterplan and tourism infrastructure development
Evening: Strategic debrief on heritage preservation and cultural tourism as economic diversification tool
Morning: Flight to Riyadh, briefing on transformation into global innovation center and Vision 2030 initiatives
Afternoon: Visit to Saudi American Innovation Hub with startup founder meetings and tech ecosystem presentation
Evening: Welcome dinner with tech entrepreneurs and innovation leaders, networking with startup community
Morning: Visit to Plug and Play Tech Center with fintech company meetings and venture investor presentations
Afternoon: Tour of advanced manufacturing facility, exploration of critical technologies, insights into NEOM and THE LINE
Evening: Strategic debrief on innovation ecosystem and positioning Saudi Arabia as regional tech hub
Morning: Flight to Jeddah, briefing on Red Sea Project and regenerative tourism model
Afternoon: Visit to Red Sea Global project, presentation on 28,000 sq km development, tour of luxury facilities
Evening: Closing strategic debrief reflecting on journey from ancient heritage to modern innovation to sustainable luxury tourism
More than just company visits—a transformative learning experience designed for senior leaders seeking to understand Saudi Arabia's economic transformation.
Curated, high-level meetings with senior executives at heritage organizations, innovation hubs, and development projects.
Unique journey connecting ancient Nabataean civilization with cutting-edge technology and sustainable tourism development.
Direct engagement with government officials and project leaders implementing Saudi Arabia's economic transformation strategy.
All-inclusive program with 5-star accommodation, private transport, professional interpretation, and expert guidance.
The program can be tailored to your specific interests—whether heritage preservation, innovation ecosystems, or tourism development.
Post-tour report with key contacts and insights, plus strategic planning support for potential partnerships.
This learning expedition is designed for senior leaders responsible for driving innovation, strategy, and growth, as well as those interested in understanding global economic transformation models.
CEOs, CTOs, CIOs, and Chief Strategy Officers seeking to understand global economic transformation.
Heads of Innovation, R&D Directors, and Digital Transformation Leaders exploring technology ecosystems.
Business Unit Leaders and Corporate Strategists identifying partnership opportunities.
Executives in luxury hospitality exploring sustainable tourism models.
Officials studying large-scale economic transformation and development strategies.
10-20 participants for meaningful interactions and personalized attention. Larger delegations can be accommodated with advance planning.
Contact us today to learn more about the Learning Expedition France-Saudi Arabia and to reserve your place in this transformative program.
Initial consultation to understand your objectives
Customized itinerary proposal with company confirmations
Pre-departure briefing and preparation materials
Expedition execution with professional support